红点产品设计大奖

Google Pixel Buds

在进化过程中,人类的感觉器官已经适应并发展出其特定的形状。 谷歌 Pixel 耳塞的设计出发点是,人耳实际上比指纹更独特,显示出各种不同的大小和形状。 因此,将开发一种系统,提供更好地定制耳塞的可能性。 这通过有机和技术上独立的设计实现。 这些耳塞以低调内敛的形式容纳大量专用传感器和独特的声学几何形状,与 Google 硬件系列完美契合。 根据人体工学原理,Pixel 耳塞提供高水平的佩戴舒适度。 用户可以通过简单的触碰直观地进行操作。 其目标是打造令人耳目一新,丰富多彩和充满活力的产品,希望能够在竞争激烈的无线耳塞市场中脱颖而出。 因此,经过深思熟虑的设计,在储存盒与耳塞之间建立了一种联系,目标群体一眼便能感受到这种关系。 从耳塞如何放置在储存盒中和佩戴的细节和方式都是一前一后开发的,以相互补充,并在可袖珍的外形中提供令人愉悦的触觉设计体验。

Over the course of evolution, the human sensory organs have adapted and developed their own specific shape. The starting point for the design of the Google Pixel Buds was that human ears are effectively more unique than fingerprints and show a wide variety of different sizes and shapes. Therefore, a system was to be developed that offers the possibility of better customising the earbuds. This was achieved through a design that is both organic and technically self-contained. Housing a multitude of specialised sensors and a distinctive acoustic geometry within a low-profile form, these earbuds fit neatly in the Google Hardware family. Ergonomically sophisticated, the Pixel Buds offer a high level of wearing comfort. Users can operate them intuitively with a simple tap. The buds are meant to be a refreshingly colourful and vibrant statement that stands out in a crowded market of wireless earbuds. Their thoughtful design thus establishes a formal relationship between the storage case and the earbuds, a relationship that can be felt by the target group at first glance. The details and the manner from how the earbuds sit in the case to how they sit in the wearers’ ears were developed in tandem to complement one another and enable a pleasant, tactile design experience in a pocketable form factor.

制造商 / Manufacturer:

Google Inc., Mountain View, CA, USA

自主设计 / In-house design:

Google Inc.

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